The Bhadrachalam Temple is thought to be the location where Lord Rama lived during his exile, lending it enormous cultural significance. The temple attracts worshippers seeking spiritual comfort and communion with the divine as a sign of dedication, unity, and respect for Lord Rama. It also serves as a cultural center, emphasizing the ideals and lessons of the Ramayana.
The temple attracts many devotees and tourists, who contribute to the local economy through donations, offerings, and the selling of religious objects and souvenirs. The temple provides employment possibilities for the neighbouring people through its personnel, interpreters, artists, and vendors selling prasadam and religious goods. The temple’s presence promotes local businesses, such as stores, motels, restaurants, and transportation services that serve guests’ needs.